Olympics Paris 2024 Frequently Asked Questions

This page provides answers to common questions about creative guidelines for Olympics Paris 2024.

When are assets due?

Final creative (including Ad-ID) and third-party login information is due by June 1, 2024 to ensure that delivery is being reported accurately to agency and advertiser.

How can I contact your Digital Ad Ops Team?

Use the following email alias to reach out directly to our ad Ops team: ads@nbcolympics.com.

Where can I submit my creative?

While any hard asset delivered to our linear storehouse is accessible for digital use, you can also submit hard assets, VAST, and 1x1 tags to our ads alias (ads@nbcolympics.com) and your sales planner.

Is there an easier way to submit my video hard assets?

Yes! If you want to submit digital video creative via your normal linear submission workflow, we can grab those assets from our creative storehouse to run on digital.

What are the additional Ad-ID details?

Ad-ID codes are assigned to each creative asset, providing a unique identifier that can be used across all media channels and workflows. Ad-ID codes are created through a secure platform accessible at adid.org. An advertiser—or agency on their behalf—can register and assign Ad-IDs using the following steps:

1. Determine who will manage the Ad-ID system (most often the creative agency).

2. Sign up at https://app.ad-id.org/user/register .

3. Complete the set-up process in 15 minutes or contact customer support (cs@ad-id.org) for assistance.

4. Create an Ad-ID code in less than 5 minutes.

What are the accepted lengths for short-form pre-roll, and which ads are clickable?

NBC On domain, NBC Olympics On Domain, and Peacock:

• Accepted pre-roll lengths: 15 seconds & 30 seconds

• Ads are non-skippable

• Clickable ads?

  • NBC.com desktop & mobile web: Yes

  • NBC Sports App mobile: No

  • NBC Sports App Connected/OTT: No