Flixster Rich Media Guidelines

Banner

• 320x50

• 320x100

• Static GIF/JPG

• HTML5 3rd-party tags

Click to expand

• Must expand and collapse using the same method

• Must not initiate audio

• Initial load: 40 kb

• Subsequent max polite/user-initiated load: 2.2 MB

• Looping: 4 loops max OR

• Animation length: 15 second max

• No rapid strobing animations

24 FPS

• 15-second length

• Audio must be user initiated; default state is muted

• Ad must have volume, mute, play, and pause control

• Creative with in-banner video must be 3rd-party served

Marquee

320x150

• Static GIF/JPG

• HTML5 3rd-party tags

Click to expand

• Must expand and collapse using the same method

• Must not initiate audio

• Initial load: 40 kb

• Subsequent max polite/user-initiated load: 2.2 MB

• Looping: 4 loops max OR

• Animation length: 15 second max

• No rapid strobing animations

24 FPS

• 15-second length

• Audio must be user initiated; default state is muted

• Ad must have volume, mute, play, and pause control

• Creative with in-banner video must be 3rd-party served

Interstitial

320x480

• Layered PSD

• Site created

Created in-house by our design team

N/A

• Initial load: 50 kb

• Subsequent max polite/user-initiated load: 2.2 MB

• 45k max static back-up image

• Looping: 3 loops

• Animation length: 15 seconds

24 FPS

• Ad unit must click in-app only

• Requires site creative approval and must include ticketing and trailer CTA

• Must include the Skip button