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_NBCUrecommendsADID

NBCUniversal recommends all clients register with AD-ID and assign a valid AD-ID code to each creative prior to submission of advertising creatives. NBCU provides support in the onboarding process.

  • There is an 11-character limit for all AD-IDs.

  • High Definition (HD) creative includes a 12th character, an H at the end of the code.

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